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Shares of Omnicom Group fell more than 3 percent Wednesday morning after the holding company reported worldwide revenue dropped 3.6 percent to $3.7 billion in the second quarter of 2019, from $3.9 billion for the same period last year. Omnicom CEO John Wren blamed the decline in revenue on negative impacts from foreign exchange rates and “acquisitions net of …

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A former MDC executive is building a new collective of independent agencies to fill what he  perceives as an industry gap for clients seeking one-stop shops to handle all their specialty marketing needs. Bob Kantor, former global chief marketing officer of MDC Partners, is launching Dawn Marketing in partnership with global independent media and analytics network Crossmedia, which …

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Just briefly:Nipple ban: Dutch airline KLM is getting flak for asking a breastfeeding woman to cover up. To comment on how outdated that policy is, critics are poking fun at the company’s tweets celebrating its upcoming 100th anniversary, Ad Age’s Ilyse Liffreing writes. Meanwhile on Capitol Hill: “Executives from Facebook, Google, Apple and Amazon defended their …

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Luxury brands are caught in a Facebook advertising vice. Many of the same strategies that work for non-luxury e-commerce startups don’t work for luxury products and can also hurt the company’s brand in the long term. A good majority of Facebook advertising is direct response marketing, which aims to elicit an immediate response, such as …

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Debra Sercy, joint CEO of the Americas at global executive search firm Grace Blue Partnership, is leaving to become New York agency Johannes Leonardo‘s first chief talent officer. “While Grace Blue has been my dream job,” Sercy told Ad Age, “I’ve said time and again that I miss the ‘making’ part of transformational ideas.” Sercy, who …

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If you’re an entrepreneur, you know just how much decision making goes into starting and growing a successful company. From basic decisions like picking the right office space to crucial ones like hiring the right team, every choice matters. Perhaps one of the most critical decisions you’ll face is determining the best channels — and …

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Univision’s Brand Labs media services, launched at this year’s TV upfronts, worked with Mondelez. The partnership will feature a host of marketing methods, including radio spots, social content and experiential activations. Brand Labs also works with companies on insights and strategies for reaching Hispanic consumers. “What’s exciting about this is campaign is that it’s not just about the ad buy, …

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Twenty-one years after Toyota hit the brakes on selling its two-door Supra sports car in the U.S., the marque is roaring back. Originally axed from the U.S. market in 1998 due to emissions concerns, the Supra developed a cult following among auto enthusiasts and gained notoriety after being featured in several racing video games as …

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The U.S. Federal Trade Commission approved a record privacy settlement against Facebook requiring the social-media company to pay about $5 billion to resolve an investigation stemming from the Cambridge Analytica data scandal. The FTC’s settlement was approved by a vote of 3-2, according to two people familiar with the matter. It caps a probe that …

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