Truth in advertising may sound like an oxymoron, but without a truthful message at its core, even the most expensive campaigns go in one ear and out the other. Troncone & Partners created a campaign for Fusion RL that tapped into the genuine frustrations that recruiters encounter when spending long hours trying to place qualified candidates. It was the kind of campaign that got traction because it offered a solution to their problems; mobile technology that makes job placement easier and saves time and companies money. Our creative helped position Fusion RL as an industry leader in HR & recruitment technology services. And after working with us for two years, they were ranked 223 on the INC 5000 fastest-growing companies list.